Have you ever heard of the octane dance of the bees? Also known as the waggle dance, it is a sophisticated communication method used by honey bees to share information about the location of food sources, water, or potential new nest sites.

The project, 'Once Upon a Time,' shows how fairytales can inspire positive change through packaging and label designs - all while proving that visually appealing and eco-friendly packaging can go hand in hand.

Picture this. You're traveling with friends, possibly participating in outdoor activities, and creating precious memories together. It is highly likely that these moments also involve wine over other drinks, as they have a long history of being associated with special occasions and provide a unique flavor that everyone can enjoy.

The Vintage Cookbook, created by Avery Dennison in collaboration with ­­43'oz Design Studio, Favini, FINPAP, KURZ, and H+M, consists of six prototypes that serve as a source of inspiration for designers and brands. Each prototype is unique and incorporates vintage design elements with a touch of contemporary innovation. Check the link below to request your free envelope.

AD Procerta is expanding its services to include the automotive, white goods and electronics industries, as well as wine and spirits, offering expertise and customized testing services for demanding applications. Read our article to find out more.

AD Procerta is expanding its services to include the automotive, white goods and electronics industries, as well as wine and spirits, offering expertise and customized testing services for demanding applications. Read our article to find out more.

During our two full days at Paris Packaging Week 2023 we networked and learned from some of the world’s leading packaging professionals. Read the top three trends we observed.

Behind the brand is Vicente Leite de Faria, a seventh-generation winemaker recognized internationally as one of Portugal's leading producers. Wine runs through his veins. As a child growing up in the Douro Valley—the oldest demarcated wine region in the world—he learned the craft of winemaking from his grandfather and has pursued it as a profession ever since.

Premium wine or spirits brands have always struggled with neck label detachments, severely impacting product image and customer experience. Avery Dennison's new innovative neck label range addresses this challenge head-on, enabling brands to create seamless, coordinated product images while improving sustainability and reducing operational costs. Check out our article to learn what causes neck label detachment and what we can do to help prevent it from happening to your products.

During our two full days at Paris Packaging Week 2023 we networked and learned from some of the world’s leading packaging professionals. Read the top three trends we observed.

Cultivated with biodynamic principles, Alois Lageder vineyards tap into the natural cycles of the plants, animals, and humans in the ecosystem to create wines that highlight the diversity of the Alto Adige region.

Eight designs from Dragon Rouge created with facestocks made from recycled fibers and residual materials of the wine, rum, beer, and citrus industries. Receive a free selection of these sustainable labels.

Peddlers Gin is made for adventurous drinkers. As the first gin to come out of Shanghai, the brand evokes the excitement and charm of the world’s largest trading port. With the Peddlers’ name as a nod to the secret societies that once thrived in the area.

Few things are more inspiring than a fresh page of a new chapter of life. The recently launched Graduate Collection embraces that anticipation of adventure and exploration, with four uniquely textured papers that enrich creative label design for wine and spirits.

There is something incredibly powerful and compelling about partnerships forged out of shared passions combined with creativity and appreciation of the product. The makeover of Velis Vineyards’ red wine label, developed by Jordan Jelev, The Labelmaker, is no exception. To fully comprehend why this collaboration was so wonderful, one must first understand the history of the brand and the creative.

This year, we’re showcasing some of our leading sustainable premium labeling materials and innovations in connected packaging at Paris Packaging Week 2023. Every year, more than 10,000 visitors from over 80 countries attend, exploring the latest advancements in packaging across 1,600 brands in the cosmetics, fragrances, personal care, and premium beverage industries. We will welcome these brands on the 25th and 26th of January and invite them to explore our booth, consisting of two main pillars.

Sustainable solutions for beauty packaging are flourishing and we’re excited to introduce our new inspiration envelope, ‘Zero Waste Beauty’, to showcase 7 label materials that can increase a product’s shelf appeal while reducing its environmental impact.

Dragon Rouge and Avery Dennison teamed up to create an inspirational envelope featuring eight concepts to inspire brands to not only communicate their environmental values, but also enhance brand storytelling.

Sustainable solutions for beauty packaging are flourishing and we’re excited to introduce our new inspiration envelope, ‘Zero Waste Beauty’, to showcase 7 label materials that can increase a product’s shelf appeal while reducing its environmental impact.

As part of our commitment to establish a circular economy, our AD Circular program aims to recycle used PET and paper liners in a variety of countries across Europe. Through the collection of label liners and the work of trusted recycling partners to handle the rest, businesses can contribute to creating a circular economy where nothing goes to waste.

Sabatini Gin was founded in 2015 by four members of the Sabatini family: Ugo, his two sons Enrico and Niccolò, and cousin Filippo. In the heart of the Valdichiana, where Villa Ugo is located, once owned by their great-grandparents in the early 20th century, the four men have always maintained a connection to the land—seeking to honor their roots.

There is something incredibly powerful and compelling about partnerships forged out of shared passions combined with creativity and appreciation of the product. The makeover of Velis Vineyards’ red wine label, developed by Jordan Jelev, The Labelmaker, is no exception. To fully comprehend why this collaboration was so wonderful, one must first understand the history of the brand and the creative.

In the small town of Torano Nuovo in Abruzzo, Italy, the Cantina Strappelli family-owned winery boasts one of the province's most breathtaking and picturesque panoramas. Dotted with charming cottages and lush vineyards, it's situated on a hillside at 241 meters above sea level. Since ancient times, the area has been known for its vine cultivation and wine production and the winery's processes.

A white, uncoated wood-free paper made of 100% recycled fibers. Paper has a matt texture and a felt marked finish. Features wet strength and fungicidal treatment.

To most people, the digits 069 may seem insignificant and meaningless, but they carry great pride and identity in one corner of the world. Frankfurt, Germany, is not only the financial capital of the EU that offers a wide range of history and culture but its area code 069, is synonymous with the city's character. For those who live in this city, it is more than just a number.

Founded in 2007, Pentawards has evolved into one of the world's foremost packaging design competitions. We are pleased to announce a series of recognitions that Pentawards edition 2022 awarded designers who used Avery Dennison's labeling material in their packaging designs.

It all began in Jerez in 1835 when young entrepreneur Manuel María González became a wine trader before becoming a winemaker. In honor of his uncle José Ángel, fondly known as Tio Pepe, who taught him everything there is to learn about traditional Jerez winemaking, González named his first range after him. As of today, the family owns 14 wineries, producing a range of premium wines and spirits in Spain, Chile and Mexico, where they are committed to the preservation of the natural environment for the benefit of future generations.

An uncoated, matt, smooth wood-free printing paper. Made from 15% grape waste from wine making, 40% of post-consumer recycled fibers and 45% virgin wood pulp. Features wet strength treatment.